MTV launches ‘Save Our Moms’ campaign to combat mortality

Thursday’s launch of ‘Save Our Moms’ comes as Mother’s Day approaches

Lena Waithe will be taking part in the campaign.

MTV is launching a campaign aimed at stemming the rise of maternal mortality in the U.S.

Thursday’s launch of “Save Our Moms” comes as Mother’s Day approaches and will feature original content and educational resources across all MTV platforms.

The centerpiece will feature a video produced by actress Lena Waithe’s Protest Art Productions and directed by “HALA” filmmaker Minhal Baig. Waithe says in a statement every mother deserves the right to go home with their child.

The Centers for Disease Control and Prevention finds about 700 women die of pregnancy-related problems in the U.S. each year. However, black women were more than three times more likely to die than white women.

Researchers have found 60 per cent of all pregnancy-related deaths can be prevented with better health care and support.

The Associated Press

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Central Alberta naturalists fear pristine headwaters will be contaminated by coal mine

Chutes of the Ram constitute one of Earth’s ‘most beautiful’ spots

Every Albertan eligible for COVID-19 testing

22 new cases confirmed on Friday

Pastoral Ponderings: What do we do now?

Applies to the pandemic and the story of Jesus

Fast-food restaurants serving up free non-medical masks

Free protection will come in packages of four

Alberta confirms 29 new COVID-19 cases

Of the total 6,955 confirmed cases, 652 are active

VIDEO: Procession to honour Snowbirds Capt. Jennifer Casey comes to Halifax

Snowbirds service member died in a crash in Kamloops one week ago

COVID-19 cancelled their wedding plans, so they married on a B.C. mountaintop

Ceremony was live streamed to friends and family around the world

International student worry about pandemic as decisions loom on travel to Canada

Zohra Shahbuddin is weighing whether to enrol this fall or put off coming to Canada until next year

How finding a ministerial home for CMHC caused ‘madness’ in November

The Canada Mortgage and Housing Corp. manages the national housing strategy

‘What do we do now?’ Labour dispute at Regina refinery nears 6 months

About 700 unionized workers were locked out by refinery owner, Federated Co-operatives Ltd., Dec. 5

Police need more than an unverified tip to avoid drug-case entrapment: top court

Police need more than an unverified tip to avoid drug-case entrapment: top court

N.S. police received warnings in 2011 about man who would become mass killer

N.S. police received warnings in 2011 about man who would become mass killer

Trudeau acknowledges ‘anti-black racism’ in U.S., with ‘work to do in Canada’

Trudeau acknowledges ‘anti-black racism’ in U.S., with ‘work to do in Canada’

Want a mask with your Big Mac? Alberta handing out masks at drive-thrus

Want a mask with your Big Mac? Alberta handing out masks at drive-thrus

Most Read